Celebrating the Future of Design: The Success of the Inaugural Event of “La Boutique” on April 17th in Milan
On April 17, 2024, during Design Week, Milan hosted a remarkable event in the design and architecture sphere: the inauguration of “La Boutique.” With over 70 years of partnership with architects in color design, CAP Arreghini is a longstanding Brand Partner of this innovative concept in the realm of interior design and architecture.
A Unique Experience for Designers
The inaugural event, held at La Boutique on Via Gastone Pisoni 6, Milan, provided participants with a unique experience. As soon as guests crossed the threshold, they were enveloped in an engaging and immersive environment, conceived by Studio Rotella. This “Space” brilliantly encapsulates the essence of CAP Arreghini’s chromatic and textural solutions, along with those of La Boutique’s other Partners. Through unconventional exhibition methods and innovative application techniques, Architect Fabio Rotella maximized the potential of the companies involved in the project.
The event attracted a wide audience of architects, designers, and industry professionals, along with a considerable number of players from the real estate and hospitality sectors. The extensive involvement was made possible through the collaborative efforts and networking of the project partners, “La Boutique,” MC International, and Progetto RistrutturABILMENTE, as well as the commitment of CAP Arreghini and its internal and external collaborators.
The significant participation reaffirmed the Company’s role as a trusted partner for industry professionals, always abreast of the latest trends and innovations.
tendenze e innovazioni.
See photos of the inauguration and interviews with Fabio Rotella and Matteo Centis, Marketing & Project Development Manager at CAP Arreghini, here.
The Creative Hub of La Boutique
Curated by architect Fabio Rotella, “La Boutique” redefines the showroom concept, transforming it into a narrative adventure through refined spaces and cutting-edge solutions. It offers a constantly updated consultation portal on products, companies, and new technologies in the design sector, as well as hosting cultural activities throughout the year.
“To inhabit a place is a deeply evolving concept, linked to well-being, functionality, and beauty,” asserts architect Rotella, even within La Boutique. “The space is like a kaleidoscopic box made with finishes, colors, and furnishings akin to narrative fragments, capable of defining an installative/artistic aspect.” “A design salon, where one can share, tell, explore, learn, thus becoming a cultural and professional reference.”
“La Boutique Home Concept” is a reference point for architects and individuals both physically and online through the website. It offers a constantly updated consultation portal on products, companies, and new technologies in the design sector, as well as hosting cultural activities throughout the year.
CAP Arreghini’s Commitment: Constant Support for Designers
Following the inauguration, CAP Arreghini will maintain its constant presence at “La Boutique”, solidifying its position as one of the main Brand Partners in 2024 and in the years to come.
Within the Space, professionals will find continuous support for their projects throughout the year. The walls will showcase cutting-edge color and material solutions, the materials library will offer a wide selection of materials, company tools will be available, and it will be possible to request samples through the network of specialized partners. Additionally, the internal staff will closely collaborate with CAP Arreghini to identify the best solution for each project, combining materials and proposals from the partner companies present.
CAP Arreghini’s constant presence at “La Boutique” attests to its commitment to innovation and excellence in the sector.
Inauguration of La Boutique: the success of the initiative
The inaugural event of “La Boutique” was a success, thanks to the enthusiastic participation of industry professionals, design experts, and design enthusiasts, as well as the collaborators themselves, confirming CAP Arreghini as a reference point in the world of interior design and architecture.
The Company wishes to extend a special thanks to all those who made this extraordinary event possible from conception, to promotion, and development.
Annual Activities and Events
Numerous design-themed initiatives and events focusing on art and innovation will take place at “La Boutique” throughout the year, offering a unique cultural and professional experience, along with networking and sharing moments among colleagues, design and architecture industry experts, real estate, and hospitality investors.
The first of these events will take place on May 9 with the start of the “Design and Interior Designers in Cinema” Series, curated by Marisa Corso, CEO of MC International, and Danilo Premoli, journalist and founder of Office Observer. The first episode titled “Water” will feature the participation of important and visionary architects and will be moderated by Danilo Premoli.
To stay updated on CAP Arreghini’s initiatives dedicated to designers and industry professionals, you can subscribe to our newsletter and follow us on our social media channels.
